AWHILE stands for...

  • Allied = our focus is on collaborative relationships with local governments, businesses, and organizations to create integrated developments that serve the entire neighborhood. And being partnered with our residents, patrons, and guests; not just as customers, but as stakeholders in a thriving, connected community.

  • Workforce Housing = creating a range of housing types, from apartments to single-family homes, that are affordable, moderate, and/or achievable for the essential, working population of a community.

  • Infrastructure = the intentional design of our communities, anything from core systems and technology to cultural spaces and lodging, that ensure a resilient, connected, and vibrant environment for everyone.

  • Lifestyle = is our commitment to a way of living that elevates well-being. We curate and provide goods and services for a healthier life that is more sustainable.

  • and…

  • Experiences = are the curated services and activities that provide social opportunities to make our community come alive, fostering connections and a sense of place.

WHAT ARE AWHILE GROUP’S GOALS?

1. By 2030 our goal is to be in motion on and/or have built at least 300 Workforce Housing units through a series of investment tranches. This aims to chip away at the ~8,200* workforce housing units that are needed in the North Tahoe area alone.

With more than 80% of the residential property in the region being composed of vacation rentals and second homes the need for achievable workforce housing has been identified as a crucial component in several economic and community studies and surveys.

2. We aim to enhance the vibrancy of the North Tahoe region.

Supporting better infrastructure and creating more opportunities to enrich the lifestyle of a larger population of full time residents, existing part time residents and transient visitors will enhance the vibrancy of everyone’s experiences in the region.

* A July 2023 Housing Needs Assessment Update (HNA Update) by the Mountain Housing Council highlights a critical shortage of 8,200 housing units in the Tahoe Truckee Unified School District (TTUSD) area. This deficit affects various households, including those that are overburdened by housing costs (spending over 30% of their monthly income on housing), overcrowded (more than one person per room), or underhoused (lacking adequate plumbing or kitchen facilities).

HOW WILL AWHILE GROUP ACCOMPLISH THEIR GOALS?

1. AWHILE GROUP has partnered with Land to Living, Inc. a local design-build firm that also offers real estate and planning services as well as other well established companies

2. AWHILE GROUP is engaged in both community and agency meetings to help pave the way towards more achievable workforce housing in the region.

3. AWHILE GROUP is working with community minded investors to fund these projects.

P E O P L E

Robert B. 'Robb' Olson and Molly Olson

Founders

For over eighteen years they have seamlessly orchestrated distinctive and enduring projects in Tahoe. Their multidisciplinary collective, Land to Living, offers professional services in architecture, construction, interiors, real estate, and art to create thoughtful homes and lifestyle projects. Both raised in California and having fathers in the construction industry they have always been involved in the problem solving and artistry of the built environment fields from an early age.

Both attended the University of Southern California and collectively have three majors and one minor.

Both are licensed Architect, and Robb is also a licensed Real Estate Broker and General Contractor.

Team

AWHILE GROUP taps into various teams as needed and keeps open lines of communication with local agencies.

Welcome

AWHILE GROUP welcomes others that are interested in supporting them. So please contact if interested.

Social

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